Danq Café — Coffee Identity
Branding · Danq Café · Sep 14, 2026
A warm, confident identity for a specialty coffee house in Riyadh — logo, cups, packaging and in-store signage.
Danq
Coffee is a ritual. The identity had to feel like one too: slow, warm and made by hand, while still standing out on a busy Riyadh street.
Takeaway cup system
The visual system
A custom wordmark drawn from Arabic calligraphy strokes, paired with a deep roast brown and a single gold accent. Every touchpoint (cups, sleeves, bags and menus) uses the same three elements, so the brand is recognisable even from across the room.
People started photographing the cups before they even tasted the coffee.
— Founder, Danq Café



